CLM Promotions

Website Content Development

CLM Promotions specialise in website development for ANY website that is written in English. If you are looking to develop your website into something that is informative, easy to understand and use, search engine friendly and that can be set up as a cost efficient online advertisement for your company...

Then CLM Promotions is the company for you.

Website Categories....

Any website online will fall into two different categories. The first is by acting as an online reference for clients. This means that you can direct them to a website that you have so they can read information about the service that you provide.... without the hassle of you having to design, print and post material to them or spend a long time explaining this to the client first hand.

The second (and Perhaps more important) aspect of a GOOD website is one that appears on the first page of a search engine result. These are clients that wish to find you and are more than likely to be in the market for whatever your company provides. It is the fastest growing area for advertising globally and here at CLM Promotions, we aim to our website development methods can build just that site for you.

You and the Search Engine....

CLM Promotions has a number of ways to develop your website for both the client and search engine rankings. By using a combination of rich text and keywords, having a good metatag support structure and the right title and description, we can work towards creating a search engine friendly site that has something for all concerned. This is not website development that will have a regular fee, it is simply adapting your website so that it is more prominent in for search engines.

There are countless websites online at the moment. If you type in 'Photographer' into Google (the worlds most regularly used search engine) then just over 100 million results are found in less than half a second. If you try 'Birmingham Photographer', which is a more specific search term then you get 1.5 million..... Dependant on your business, there may be more (or less) competition for the top spots for search engine results. Below is a Pyramid that breaks down the basic elements of how search engines view a website.

TITLE AND DESCRIPTION

This is the text that apears on a search engine result for each website online.

METATAGS

This is a form of 'invisible' coding that will explain to a search engine what each page your website will contain.

SITE CONTENT

This is the text that will appear on each page of your website.

Here at CLM Promotions, we aim to create a site that is balanced (like the pyramid) and has lots of rich text that supports your metatags, that link with and support your title. It should be noted that there are a few other ways to make your site 'more visible' to search engines. Some of this information is in the Linking your website section. If you would like any further information about the methods used for website development, please contact us.

For much of the technical support, CLM Promotions works in partnership with S&P Technology, so if your looking to completely rebuild your site, or even create one, this is not a problem.